Our target audience mainly
consisted of Caucasian 18-25 year old Males, living in the South West mainly
looking at London as our main Area. The majority do not read film magazines and
seem to be attracted to movies based on their storyline and stars. According to
our ratings the genre of the movies is the thing our target audience cared the
least about. A significant portion of our audience stated that their preferred
way to consume movies is online via the Internet and streaming websites as
opposed to actually going to the cinema.
The favored genre for a
feature film is the Drama genre while Horror movies are featured in Short
Films.
Our movie is targeted at a
male audience mainly which is highlighted by several artistic choices within
our mockumentary. The story revolves around the death of an alpha male, a young
student who was overly bright, talented and popular. Out of the two main
characters Tom and Charlotte, Tom is the one the audience is able to sympathize
the most as his character offers redeeming qualities where as the character of
Charlotte is almost antagonized and is supposed to upset the viewer with her behavior.
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